Wearable Art • Visual Art • Sustainability

The Artist
Call me Zi!
I'm an Egyptian Multidisciplinary Artist, Born & Raised in Cairo to a Family of Artists.
I am Specialized in Creating Wearable Art and Visual Art, Styling and Up-Cycling.
I've Shown Passion for Garments Creation, Art Crafting & Painting since i was a Kid.
and Here I am, a Passionate Artist, Keen on Creating Valuable Art in Different Forms,
Open to Use Different Materials and Experiment New Techniques.
Bio
Zi Studied Interior Design & Scenography at The Faculty of Fine Arts.
Then joined Istituto di Moda Burgo to study Fashion Design & Pattern Making,
Graduating in 2010 with Highest Grades.
After Years of Working as a Stylist in Ads, Music Videos, Photo-Shoots & More,
Zi then Joined IFA Paris in 2018 attending the Creative Director Summer Course to Increase her Skills in Fashion Styling & Learn More about Photo Creation from International Experts.
iN 2021, Zi won 4 International Awards for her Costume Design Work for The Babylon Gardens, a Short Movie by Karim El Ramly.
Best Costume Design from Florence Film Awards, New York International Film Awards - NYIFA, IndieX Fest and Outstanding Achievement Award in Costume Design from Indie Short Fest.
The Mission
Zi is a Devoted Artist who Strives to be a Useful Individual and Make a Positive Impact Through her Art, Dedicating Part of her Proceeds to Charity Work, Supporting Humanity, Animal Rights and Nature.
Zi Aims to Create Meaningful Projects that Inspire Others and Promote a Deeper Appreciation for the World Around Us.
Kefaya Plastic
Back in 2019, Zi Launched "Kefaya Plastic" Campaign, which means "Enough Plastic"
An Artistic Project Aiming at Raising Awareness about the Negative Environmental Impact of the Excessive Consumption of Single-Use plastic on Our Lives, and Since Then She Became Obsessed with Recycling, Reducing Waste, Reviving Old Garments & Re-Creating, Believing that Each One of Us Can Make a Huge Difference!
The Brand
Z Creates Wearable Art Pieces that Are iNspired by Ethnic Cultures Combined with Different Styles, Reflecting the Egyptian Identity in a Modern Way.
Z's Creations Are All Handmade, and Only One Piece is Available from Each Item, which Makes Every Product Special.
As a Nature Lover Z's Unique Designs are All Made from Sustainable and Reusable Materials.
i Don't follow Fashion Trends, i Create my Own .Zi.
The Logo
Art Runs through My Veins, it’s the Air that i Breathe .Zi.
Since Greenery is Our Source of Oxygen, Zi Chose the image of a Leaf as a Symbol and Combined it with her Name’s initial to Create the Brand’s Logo.